Course 223: Social Marketing

Content
8 modules

Difficulty
Intermediate

Course length
1 hour

Instructor
Nicole Hackley

Released
05 Nov 2024

Price
$99.00 USD

Description

Social marketing is a critical tool for enhancing health messaging, and can be used in a variety of prevention strategies. In this course, you will learn how social media is used as one component of a broader marketing campaign. Discover the different social media platforms that can be used to reach your target audience.

Objectives

  • Understand why and how to use social marketing for health communications
  • Recognize the difference between social marketing and social media
  • Learn how to select the appropriate platform based on your message and audience

Certificate

By completing/passing this course, you will attain the certificate PSS Certificate Template

Learning credits

CEU
1.0
1.
Introduction to Health Communication and Social Marketing
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2.
Social Media as a Tool for Social Marketing
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3.
Social Media Considerations
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4.
Social Media Use in Prevention
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5.
Additional Media Resources
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6.
Course 226 Knowledge Check
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7.
Course Perception Survey
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8.
Course Completion
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