Course 221: Persuasive Messaging

Content
12 modules

Difficulty
Intermediate

Course length
30 mins

Instructor
Coleen Smith

Released
20 Nov 2024

Price
$99.00 USD

Description

When developing prevention messaging, it's important to remember that the goal is to change behavior. This course will go through the steps on how to develop effective persuasive messaging.

Objectives

  • Define persuasive messaging
  • Learn how to incorporate the EQUIP method in developing prevention messaging
  • Develop critical thinking skills to analyze media messages

Certificate

By completing/passing this course, you will attain the certificate PSS Certificate Template

Learning credits

CEU
0.5
1.
What is Persuasive Messaging?
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2.
Analyzing a Vaping Ad
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3.
Using the EQUIP Model
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4.
Putting it to the Test
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5.
Resistance
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6.
Saturation
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7.
Testing it Again
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8.
Creating the Message
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9.
Let's Build It
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10.
Course 225 Knowledge Check
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11.
Course Perception Survey
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12.
Course Completion
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